I am a Brooklyn-based Korean American creative strategist, art director, and mental health advocate on the pursuit to culturally redefine advertising. I began my career in advertising through the Texas Creative Program, the #1 ranked undergraduate advertising program in the nation, where I created multimedia campaigns for renowned brands like Band-Aid, SPANX, and Whataburger as an art director. I advanced through all three sequence levels of the Texas Creative Program during my academic career at the University of Texas at Austin. I was selected as a 2020 MAIP Fellow Finalistan art director intern by McgarryBowen Chicago, and by Evoke Group New York.


I am currently working as a junior creative strategist at Noble People NYC

I am a multidisciplinary artist whose work reflects real human truths, focuses on self-empowerment, anchors with good design, and pushes the framework of what an ad can be.

You can find my collection of curated squares @minheewho on Instagram. For work inquiries, interesting anecdotes, or zoom iced coffees reach out at LinkedIn or via email. My portfolio and side projects can be found at www.minjijoo.com.


"The Most Personal is The Most Creative."
- Bong Joon Ho